About Penny Hopkinson
Penny Hopkinson’s career looks like a straight line only in hindsight—from being the lone woman in technical journalism in the late 60s to becoming a leading specialist in systems and operations manuals. In this conversation, Penny shares the reinventions, the opportunities she chose to take, and why great operations manuals need to be useful for every age, learning style and ability.
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🗸 Stick to your dreams—don’t inherit someone else’s
🗸 Reinvention is a lifetime of ‘next right steps’
🗸 Stereotypes around older people and technology are infuriating
🗸 Why SOPs and manuals take so long (and how to speed it up)
🗸 Testing prototypes enables efficiency
🗸 Why video is becoming a single source of truth for training
Media & Resources
A curated set of articles, interviews and podcast episodes on manuals, SOPs, franchising and the practical use of AI. This page is intentionally selective—quality over volume.
